Are you following the deal over The Atlantic running a big advertorial by the Church of Scientology, then taking it down about 12 hours later, after lots of criticism? I was not able to read the Scientology advertorial — which was clearly labeled as such, it appears — but in principle, I can’t see what the big deal is. What did The Atlantic do wrong? I think the Church of Scientology is a menacing freakshow cult, but why is it off-limits for them to buy an online ad in a magazine? What am I missing here? The Atlantic has a right to set its own parameters for the advertising it accepts, but it is not clear to me why an ad purchased by the Church of Scientology is so obviously objectionable that it must not be allowed to appear. Was the content offensive? What’s going on here? Help me out.